Energy Marketing Conferences To Feature Recognized Brand Development Expert at September 19th NYC Conference
Jerry Shrair To Conduct Executive Workshop Entitled "The 5-Step Road Map For a Profitable and Enduring Brand"
New York, NY - September 5th, 2017- Jerry Shrair, Founder and CEO of Inventive Problem Solving, will conduct one of the featured Executive Workshops at the 8th semi-annual Energy Marketing Conference in New York City on September 19th. The conference is one of the major events serving the Retail Energy Providers (REPs) across the country and brings together companies who provide electric and gas energy to consumers through the recently deregulated energy marketplace. Also attending will be over 100 suppliers, vendors and strategic partners who serve the industry.
In an industry that has been plagued by the entrance of a large numbers of generic, low cost discount suppliers, the focus and attention on building a profitable and enduring retail energy brand has never been needed more. Mr. Shrair is recognized across industries and around the world as an expert brand development guide and he and his company, Inventive Problem Solving, successfully completed a comprehensive brand development engagement with North American Power, winner of last year's prestigious Energy Marketing Conference 2016 Customer Service Award. Shortly thereafter, North American Power was acquired by the Houston-based Calpine Corporation.
Mr. Shrair said, "I am excited and honored to provide a strong, unwavering voice for disciplined and customer-focused brand development in this new, exciting and high potential industry. I am looking forward to reconnecting with my friends and associates in the industry and to spreading our brand development gospel to the new crop of up and coming players".
Complete details of the conference can be found at the conference web site.
X-ray photography provided by David Arky